Goodwill Messages

Goodwill messages include messages of thanks, recognition, and sympathy. Taking the time to write these messages gives importance to well-wishing.

Which of the following are characteristics of effective goodwill messages? Check all that apply.

• Specific
• Sentimental
• Serendipitous
• Spontaneous
• Short

Read the following scenario, and determine what revision should be made.

Hubert is writing a letter to his manager praising him for a recent presentation. He asks you to proofread the letter. You notice he doesn't focus on specific praise.

• Personalize the message by relating specific examples and points of praise.
• Praise your accomplishments too.
• Strive for creative brilliance in your praise.

When writing a letter of thanks for hospitality, what should you include?

• A reminder about next week's meeting with the shareholders
• A specific compliment regarding the food, surroundings, hosts, or good company
• A flowery description of the delicious appetizers

What should a sympathy letter include?

• A statement describing the recent death of your own relative
• An offer of assistance
• Positive and negative qualities of the deceased

What channel should you use to send a personal goodwill message?

• Letterhead, special note paper, or heavy card stock
• Social media
• A phone call followed by a note on company letterhead