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Business Communications >Unit 02 >Chapter 04 >Evaluating the Effectiveness of Your Message

Evaluating the Effectiveness of Your Message

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Author: Ryan Smith

Everything you write takes the place of  .

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Remember that everything you write, whether for yourself or someone else, takes the place of a personal appearance. If you were meeting in person, you would be certain to dress appropriately and professionally. The same standard applies to your writing.

It is important to evaluate your message for essential elements and writing style. Your writing is a reflection of you.
Check all that apply

What do you want your message to convey to your audience? Check all that apply.

  • Superiority
  • Bluntness
  • Clarity
  • Ability to limit words with use of technology
  • Purpose

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Evaluate what you have written to be sure that it attracts the reader's attention. Is it clear enough to convince the reader of your purpose? A message that has a feeling of superiority or bluntness will be off-putting to the audience. Technology can help you limit your words, but that is not what is of interest to the audience.

How should you view critical comments on a written document?

  • As a way to identify areas where you can replace written words with visual aids
  • As a way to identify weaknesses in your writing
  • As a way to identify areas where your audience lacks understanding
  • As a way to incorporate simple, trite phrases

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